by Namita Shrivastava | Jul 14, 2023 | ChatBot, Template Messages, WhatsApp
Customer experience is the top priority for every business. One of the most effective ways to improve your customer’s experience is to use omnichannel messaging. Omnichannel marketing ensures a seamless shopping experience and gives you a competitive edge by integrating various communication channels.
Research conducted by “Think with Google” reveals that the omnichannel approach contributes to over 80% of in-store consumer visits. Additionally, 74% of customers conduct online research before visiting physical stores. It represents the importance of omnichannel messaging for businesses. So, if you want to attract or retain customers, the primary thing you must do is focus on omnichannel messaging.
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by Namita Shrivastava | Jun 22, 2023 | ChatBot, customer support
Giving customers easy ways to contact customer service representatives via their preferred channels is essential for providing excellent customer service. An omnichannel customer care strategy allows businesses to manage customer interactions across multiple communication channels, such as voice, SMS, websites, social media, email, and others.
According to one study, 58% of customers believe that being able to contact customer service through their preferred channel influenced their purchasing decision. An omnichannel strategy meets and exceeds this demand by retaining customer information across different channels and employing it to tailor each interaction, even if the customer has never used that particular channel before.
In this blog post, we will explore the power of omnichannel chatbots and the top ways in which they can help businesses provide exceptional customer support.
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