How WhatsApp and Instagram Bots are Transforming the E-commerce Space

How WhatsApp and Instagram Bots are Transforming the E-commerce Space

The decision-makers know demand & supply well and competition in the eCommerce Industry. 

To meet the needs, it became a de rigueur for the businesses to stand out from the crowd and reach and engage customers like never before. 

Conversational commerce is not an option for businesses anymore. You must implement conversational AI in more than one communication channel and automate the overall interactions with the customers. 

(more…)
5 Ways to Use WhatsApp for Better Customer Service

5 Ways to Use WhatsApp for Better Customer Service

WhatsApp is more of a customer support channel than just a chat app. 

For businesses, WhatsApp can be a boon to enhance their overall customer service and develop business operations. 

WhatsApp is the most popular and active social media channel. Not deploying WhatsApp as a customer service channel shows you’re losing the best opportunity to maintain and retain your customers.

(more…)
How to Boost Conversions Using WhatsApp Business API

How to Boost Conversions Using WhatsApp Business API

WhatsApp Business API empowers marketers to utilize the power of WhatsApp features fully.

WhatsApp has 2 billion active users, and it can instantly reach a broad set of global audiences. It’s become a must-have marketing platform for marketers to opt for. 

To illustrate, WhatsApp has an open rate of 98% and up to 60% CTR(Click Through Rate). No doubt, it’s a most productive channel for marketers. Whereas for SMS and email, the CTR rate is 2-5%, which is comparatively very less when compared with WhatsApp. 

(more…)
WhatsApp Business Statistics That Every Marketer Must Know

WhatsApp Business Statistics That Every Marketer Must Know

WhatsApp marketing is not an option for today’s businesses, and it’s become de rigueur for marketers to opt for WhatsApp business to gain the race.

To prove the above statement, we have collected some WhatsApp statistics demonstrating how critical WhatsApp marketing is for your business in 2022 and beyond. Though the list of Whatsapp benefits statistics is never-ending, we have still pointed out some common uses for all industries. 

(more…)