by Namita Shrivastava | Jul 14, 2023 | ChatBot, Template Messages, WhatsApp
Customer experience is the top priority for every business. One of the most effective ways to improve your customer’s experience is to use omnichannel messaging. Omnichannel marketing ensures a seamless shopping experience and gives you a competitive edge by integrating various communication channels.
Research conducted by “Think with Google” reveals that the omnichannel approach contributes to over 80% of in-store consumer visits. Additionally, 74% of customers conduct online research before visiting physical stores. It represents the importance of omnichannel messaging for businesses. So, if you want to attract or retain customers, the primary thing you must do is focus on omnichannel messaging.
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by Namita Shrivastava | Jul 6, 2023 | ChatBot, WhatsApp
Businesses in the digital age are constantly looking for new ways to connect with their customers and drive engagement. One such way that has gained significant popularity is click-to-WhatsApp ads.
With over 2 billion active users worldwide, WhatsApp has emerged as a robust platform for businesses to reach, interact with, or communicate with their target audience.
By leveraging the click-to-WhatsApp ad feature, marketers or businesses can seamlessly connect with potential customers or clients and generate leads through personalized conversations. This direct and instant communication channel has proven to be a highly effective platform for driving conversions and creating lasting customer relationships.
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by Namita Shrivastava | Jun 8, 2023 | ChatBot, Facebook, WhatsApp, Whatsapp Business API
With more than 2 billion active users, WhatsApp is an incredibly powerful platform for startups and businesses to connect with their customers and establish a strong online presence. WhatsApp Business, which was created specifically for businesses, caters to the unique requirements of each type of business. It has revolutionized the way businesses communicate with their customers, opening up new avenues for engagement and interaction.
However, as with any service, there are costs associated when utilizing WhatsApp Business for your business needs. Keeping track of costs and making informed decisions can be challenging for businesses due to WhatsApp’s changing pricing structure and policies. And that’s where we come in.
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by Namita Shrivastava | May 25, 2023 | ChatBot, WhatsApp
WhatsApp has become one of the most popular messaging apps worldwide in recent years. It has over 2 billion active users. People traditionally use this platform for personal conversations. But businesses have increasingly been using WhatsApp to interact with their customers.
In fact, it’s the third-most-popular social media network globally. Additionally, compared to email and SMS, WhatsApp boasts an average conversion rate of about 45-60%, making it an attractive option for businesses. E-commerce companies have also expanded their use of WhatsApp by 352%.
In response to this trend, WhatsApp launched the WhatsApp Business platform. It is a suite of tools designed for businesses to communicate with their customers. Now, WhatsApp is planning to revise its business model from June 2023, which includes changes to conversation types, templates, and pricing structure.
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by Namita Shrivastava | Mar 30, 2023 | ChatBot, WhatsApp, Whatsapp Business API
Trust and brand reputation have emerged as key determinants of business success in today’s competitive marketplace. Making the most of WhatsApp is essential because it has become a vital channel for business communication. The ‘Green Tick’ verification is a factor that enhances trust among your customer base. Hence, it is important to understand what it is, how it can benefit your business, and how one can apply for it.
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by Namita Shrivastava | Dec 16, 2022 | ChatBot, WhatsApp
This tutorial will walk you through the steps of creating a WhatsApp chatbot.
WhatsApp is a messaging application that has been around since 2009 and is one of the most popular messaging platforms in the world.
WhatsApp’s user base has grown rapidly over the years, which means there are a lot of people who use WhatsApp every day. Nowadays, most businesses use WhatsApp to communicate with their customers or clients via text or voice messages.
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