WhatsApp has over 2 billion active users worldwide till 2020; India holds a major stake of users. (Source: Statista)
In traditional days, SMS is the preferred messaging channel used by customers and brands. Now with the emerging technologies customers, preference also changed from the mail, IVR to now WhatsApp.
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Instagram chatbot is a hot topic in conversation among marketers and entrepreneurs.
What could be the possible reason for it? Do you have any idea? If not, stay tuned to this article to get deeper insights.
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Messaging apps came as the solution to overcome the challenges people used to face with SMS.
You might have remembered-
WhatsApp payments are now accessible to Indian users after waiting for the past two years.
Isn’t something exciting that now you can perform the transaction on your messaging app just like you make conversations with your kith and kin?
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Humans vs Chatbots is the most common phrase we’ve been hearing in recent times in the customer service industry. This can also be interpreted as Livechat vs Chatbots as in 90% of the cases, livechat is the medium for humans to go about with customer service.
To start things off, Chatbots are said to be successful in decreasing customer service costs by upto 30% which we believe if true, is a very significant sum for businesses to save and allocate to other departments. This can be seen as indispensable but it’s not. (more…)
In today’s world, chatbots are becoming increasingly influential in business growth. We all know that chatbots ace the automation test but there is much more to chatbots than just automation. For example, Chatbots are streamlining interactions between people and companies by enhancing customer experience. This is enabling companies to pursue new opportunities for improving the customer’s engagement process. (more…)