Case Study: YHills Edutech Increases Sales & Student Engagement with SmatBot’s AI-Powered Support.

venkat karthik
- April 16, 2025
- 3 min read

About YHills Edutech
YHills Edutech Private Limited is a leading e-learning company that provides customised and cost-effective training programs to college students. With a team of around 50 professionals, the company focuses on skill development and career enhancement through their high-quality online courses and certification programs.
YHills Edutech sought a user-friendly and efficient chatbot solution to improve their customer support and lead generation and automate repetitive tasks. After trying multiple chatbot platforms, including Interakt, Wati, AiSensy and Chat360, the company found SmatBot to be the best fit due to its smooth user interface and ease of use.
Hence, in this case study, we will explore how YHills Edutech implemented SmatBot into their operations and discuss their key use cases, the challenges they faced and the outcomes they achieved.
Challenges Before Implementing SmatBot
Before implementing SmatBot, YHills Edutech faced the following challenges:
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- Complex UI/UX of other chatbot platforms – The company had previously tried multiple chatbot platforms, including Interakt, Wati, Aisensy and Chat360, but found them difficult to use.
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- Repetitive customer queries – YHills Edutech receive a lot of repetitive queries, which manually consume their valuable time and resources.
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- Lead nurturing – Many potential customers were lost due to delayed responses.
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- Customer support limitations – Many users reached out to them during off hours, which was difficult to handle without automation.
Solution Implemented
To overcome these challenges, YHills Edutech integrated SmatBot’s chatbot solution, which enables them to:
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- Automate lead nurturing – Our chatbot engages potential leads instantly without human intervention, keeping them engaged and informed.
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- Enhance customer support – SmatBot provides instant responses to user queries and makes sure they feel attended to even outside business hours.
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- Run marketing campaigns – Our chatbot runs different marketing campaigns, promotional activities and brand awareness campaigns for the company without manual intervention.
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- Service updates – SmatBot sends regular updates about the company’s courses and services.
Outcomes of the Solution
After integrating SmatBot, YHills Edutech has seen significant improvements in their customer engagement and operational efficiency as it handles routine inquiries by providing 24/7 support even when their support team is unavailable. Moreover, our chatbot solution ensures no customer is left unattended even during non-business hours. This has helped YHills Edutech to convert leads they were previously unable to engage at those times.
However, our responsive customer support team quickly addressed these concerns and ensured a smooth implementation.
"My experience with SmatBot has been quite good. The customer support is way too responsive and helpful. Talking about the product, we can improve the UI/UX of the chatbot to make it easier to use from the customer’s point of view."